About BeFit Marketing


About BeFit Marketing

BeFit Marketing works with fitness and wellness brands, helping them connect to their audience through content, strategic partnerships, and events.

By crafting compelling content, building connections with like-minded brands, and creating events to connect with consumers, influencers, and media, BeFit Marketing helps clients carve out a space in an increasingly crowded fitness and wellness marketplace. 

Founder Alyssa Ages taps into her experience as a journalist to write engaging content, her seven years as a marketing professional to determine the unique angle for each brand and build partnerships, and her time as a publicist to craft powerful media pitches. 




About Alyssa Ages

As a child in Brooklyn, Alyssa would pluck rocks from parks and gravel driveways, call them crystals and sell them out of a cardboard box on her front stoop. Early on, Alyssa learned that when selling a product, it's all about the messaging. 

Today, Alyssa brings that same spirit and passion for crafting an intriguing message to BeFit Marketing. She also brings a breadth of knowledge from all aspects of communications and brand identity, including strong writing credentials, partnership expertise, social media savvy, and public relations experience.   

Alyssa not only supports the wellness industry through marketing, she embraces every aspect of it.  Alyssa has finished six marathons, an Ironman triathlon, six Strongman competitions (including Ontario Provincials) and a CrossFit competition. She has also participated in roller derby, rock climbing, skiing, yoga, and spinning. 

Certifications & Ambassador Roles: 

NASM Certified Personal Trainer

Precision Nutrition Level 1 Coach

Complete Human Performance Hybrid Training Coach

Spartan SGX Certified Coach

CPR/AED Certified

Sparkly Soul Ambassador